Virginia Beach has witnessed many transformations over the years, but few are as storied and beloved as the evolution of Chix on the Beach from its original incarnation, the Sun-N-Fun Bathhouse Grill, established in the 1950s. Initially serving beachgoers seeking refreshment and relaxation, the site was reborn in 1977 as Chix, quickly embedding itself in the local community’s heart. Over the decades, Chix on the Beach has become a landmark of sorts, witnessing the ebb and flow of presidents, fashion trends, and millions of locals and visitors, all the while maintaining its core identity as a cornerstone of Virginia Beach’s vibrant seaside culture.
This commitment to blending the old with the new was further exemplified in 2015, marking a significant chapter in Chix’s history. Mike and Mariah Standing, known for their successful stewardship of another Virginia Beach icon, Waterman’s Surfside Grille, acquired Chix from Laverne Burlage. Burlage chose to pass the torch to the Standings, confident in their ability to respect the legacy of Chix while steering it into the future. The transfer signaled a new era for Chix, one that promised to honor nearly four decades of history while injecting a fresh, innovative spirit into its menu and operations.
Under the guidance of Mike and Mariah Standing, Chix on the Beach underwent a renaissance that harmoniously intertwined the time-honored traditions of the establishment with modern culinary trends and expectations. The Standings’ approach was to preserve the essence of what made Chix a beloved locale – its casual, welcoming atmosphere and dedication to quality – while introducing new recipes and concepts that reflected contemporary dining preferences. This blend of the classical and the contemporary ensured that Chix remained a go-to destination for both die-hard regulars and a new generation of patrons eager to experience Virginia Beach’s unique flavor.
The impact of the ownership change extended beyond the menu. It infused Chix with a renewed sense of purpose and place within the community. By respecting its rich history and simultaneously pushing the boundaries of what a beachside restaurant could offer, the Standings have ensured Chix on the Beach remains a pivotal part of Virginia Beach’s cultural and culinary landscape. For residents and visitors, Chix’s story is one of continuity amidst change, embodying the spirit of Virginia Beach itself – always moving forward, but never forgetting where it came from. It’s a narrative that speaks to the beauty of transformation and tradition, making Chix on the Beach a testament to the enduring allure of Virginia Beach’s ever-evolving shore.